Live

Coseley, Dudley — West Midlands

Dudley

An ultra-rapid EV charging hub in the West Midlands, developed by Moreco & operated by Allego, conveniently located off the A4123, providing easy access for drivers travelling through the Dudley and Wolverhampton corridor.

About this site

The Dudley hub sits on Ivyhouse Lane in Coseley, in the West Midlands. It is located next to an established BP petrol station, a car wash, and a large public car park, in an area with steady through-traffic, dense surrounding residential streets, and limited access to home charging.

Moreco worked closely with its main contractor to progress planning, grid connection, and construction. The site was built and delivered on behalf of Allego, a leading pan-European charge point operator. The hub is now open and operational, contributing to ultra-rapid charging provision in the West Midlands.

Allego ultra-rapid EV charger units at the live Coseley hub, Dudley
Allego ultra-rapid chargers at the Dudley Coseley hub — now live and operational
Read the full case study Brownfield to live hub — the full delivery story

Why this site works

  • Dense residential catchment — tightly urbanised streets where most homes lack off-street parking, so public
    rapid charging is a genuine community utility.
  • Adjacent BP & car wash — established forecourt activity signals strong localised traffic and dwell behaviour.
  • Large public car park — sustained 20-40 minute dwell time is the ideal window for ultra-rapid charging.
  • West Midlands EV gap — the Black Country is significantly underprovided with public ultra-rapid charging.

How Moreco delivered it

Moreco led the full development lifecycle in-house — site identification, acquisition, planning (refused
at first, then overturned on appeal), DNO connection and civils with Amplify, charger installation,
and operator handover to Allego. Energisation was achieved just 12 weeks after breaking ground,
turning an underutilised car park into a working piece of the UK's ultra-rapid charging network.

Programme milestones

Site identified
Brownfield site identifiedBP forecourt, car wash and car park adjacency confirmed as positive demand signals
Acquisition
Site acquiredCommercial terms agreed with landowner; legal due diligence completed
Planning
Refused, then overturned on appealInitial refusal at Dudley MBC; scheme reassessed with the delivery team and consent secured through the appeals process
Grid
Grid connection delivered with AmplifyOff-site connection works coordinated early with the local authority; transformer & substation commissioned
Live
Energised 12 weeks after breaking groundCivils and charger installation complete; handed to Allego under a long-term lease — asset retained in Moreco's portfolio